Public relations is often touted as a dark art, but it really isn’t. But the adage “it’s easy when you know how” is very true here. Our background in journalism means we know what makes a story attractive and what doesn’t. We know the importance of having complete information, understanding of the product, a good story to tell and good old-fashioned timing.  A good PR practitioner should be asking you the kinds of questions a cynical journalist will about your product. Only then will you be ready for the real thing.

Tin Drum can offer a range of PR solutions, from small projects to launch events and full time PR hotlines dedicated to your company’s products.

Marketing, to many people, is just a fancy way of saying advertising, but modern marketing is quite different. Potential customers are more clued up, more cynical and have less time than ever. Simply telling them a product exists doesn’t cut it any more. Traditional advertising is a small part of the marketing equation, creativity is now key. We can help you build a strategy to define your customer base and reach them in an appropriate way, which may or may not include traditional advertising. We can develop creative ways to communicate with your potential customers, and help you tell them a compelling story.

Tin Drum offers a full spectrum of marketing services, from finding distribution channels for your products, to designing and disseminating customized communications for your business.

Editorial Services

Hailing from a publishing background, much of the Tin Drum team have spent years creating brochures, books and magazines. Whether you need a catchy line for a flyer, a company newsletter or a regular customer magazine we can help. Professional writers, designers, web developers and artworkers are ready to help bring your products to life.

We also have extensive experience with the more technical writing that software and hardware sometimes requires. So if a technical case study, or white paper is needed we can help.

We can offer professional specialised service that can be trusted to deliver accurate and timely content. If that is something your company needs, drop us a line to see how we can help.